According to a recent research study, Queen Elizabeth’s personal “brand” is bigger than some of the most famous people in the world. The Queen, who just turned 95, is said to be 16 times bigger than hip-hop icon, Beyoncé and worth about $50 billion. Additionally, her majesty’s brand is 3 times bigger than media mogul, Oprah Winfrey. The research also shows that the “firm”, known as the royal entity, is the world’s fifth largest “corporate” brand. The brand is shown to be bigger than Coca-Cola and Microsoft.
Are you surprised by the research? What other celebrity do you think has the most recognizable personal brand?
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